MEMBER BENEFITS

Decorators’ Alliance of North America (DANA) is an organization that supports professionals in the home fashion industry.  The goal of the alliance is to provide members with opportunities to enhance their expert status through continuing education, certification programs, networking and mastermind groups, and interactive forums.  Members enjoy significant and broad-based benefits including:

·      Enhanced credibility through professional certification.

·      Greater purchasing power with major supply partners.

·      Research on the latest decorating and design trends, developments, and topics.

·      Marketing support, resources, and tools.

·      Preferred pricing on state-of-the-art professional development courses and workshops conducted by industry experts and thought leaders.

·      Up-to-date information regarding regulation impacting our industry.

As the industry becomes more competitive, it is essential to join forces and ensure that home fashion professionals are represented.  DANA is the first organization of its kind to provide an opportunity for a voice for professionals in the decorating community.

2008 BENEFITS

• Continuing Education
  Decorators' Alliance members are entitled to discounted rates on all classes sponsored by Decorators' Alliance of North America.  Teleclasses and webinars are held monthly.  For a schedule of classes, see the Continuing Education page.

• Coupons and Discount Cards
  Members receive discounts and coupons towards DANA partner companies, as well as colossal savings on DANA products.

• Tremendous Savings on DANA's Education Subscription Plan (ESP)
  A powerful educational subscription including:

  • weekly teleseminars and/or webinars
  • guest experts
  • monthly interviews with wildly successful decorators
  • annual industry trends

• Access into Kirkland's Home Designer Advantage Program
  DANA members are eligible to receive discounts at all Kirkland's Home retail stores.

• Exclusive To-The-Trade Only Benefits at Ballard Designs
  Ballard Designs offers DANA members 10 - 20% off merchandise, a complimentary presentation binder (designed especially for the trade), upgraded shipping, and personalized service.

• Free Fabric Book Samples
  DANA members receive free fabric books and an instant wholesale account.

• Certification Opportunities
  Members of DANA have the opportunity to enhance their professional credibility and status through certification.  Through successful completion of a comprehensive exam, members can earn the title of Certified Professional Decorator

• Free Website DOMAIN NAME registration
  PLUS discounts on website design and hosting

• Entrance Eligibility Into AWC Buying Network and Join at a Reduced Rate
  Save hundreds, even thousands per year on fabrics, trims, and custom workroom products. This is a major competitive advantage for you.

• Free Wireless Credit Card Terminal
  Swipe credit cards right in your clients' homes with your free portable credit card processor

• Get Listed
  ...in our Decorator Directory for more web exposure.  Your business and contact information appears where consumers can find you

• Use of DANA appellation and logo
  Professional members are entitled to use the DANA designation as a hallmark of professionalism
   
  

• Use of DANA Logo "Certified Professional Decorator" for all EXAM CERTIFIED DANA Members
  Members who have passed the DANA Certified Professional Decorator Exam are entitled to use the DANA CPD appellation as a hallmark of professionalism.

• Members-Only Forum
  Share resources with your fellow decorators, ask advice, enjoy networking opportunities

• Free Quarterly Newsletter
  Each quarter, you receive that season's decorating trends, industry news, information on the newest products, and stories about our members

• Decorator Spotlight Opportunities
  Gain credentials and visibility by being highlighted on DANA's home page.

• Annual Decorating Award Opportunities
  Become an international award-winning decorator!

• 25% Off Annual DANA Conferences and Tabletop Shows